Author: Erik Guilfoyle

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Dec, 6 2025

Rebalancing Your Portfolio After Marriage, Inheritance, or Job Loss

Learn how to rebalance your portfolio after marriage, inheritance, or job loss with clear, data-backed steps that protect your wealth and align your investments with your new life stage.
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Dec, 5 2025

Marketing Compliance: How to Legally Use Claims, APRs, and Testimonials in 2025

Learn how to legally use claims, APRs, and testimonials in 2025 under FTC, SEC, and CFPB rules. Avoid fines, build trust, and stay compliant with real-world examples and actionable steps.
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Nov, 29 2025

Surprise and Delight Credits: How Unexpected Gestures Build Lasting Brand Love

Surprise and delight marketing builds lasting brand love by creating unexpected, personalized moments that turn customers into advocates. Learn how small, authentic gestures outperform loyalty programs and drive 3x higher lifetime value.
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Nov, 25 2025

Embedded Finance Use Cases: Real-World Applications in 2025

Embedded finance is transforming everyday apps into financial hubs. From Shopify’s instant loans to Klarna’s buy-now-pay-later, see how real businesses and consumers are using embedded payments, lending, and banking in 2025.
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Nov, 14 2025

Chaos Engineering in Fintech: Testing Failure Scenarios to Prevent Outages

Chaos engineering helps fintech companies prevent outages by intentionally breaking systems in controlled ways. Learn how top banks use failure testing to build resilience, reduce downtime, and meet strict regulatory standards.
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Nov, 13 2025

Naked Options Risk: Why Brokers Require Level Approvals

Naked options carry unlimited risk, which is why brokers require high-level approval and large account balances. Learn why this strategy is restricted, how margin requirements work, and what safer alternatives exist.
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Nov, 11 2025

Advisor Communication Cadence: How Meetings, Reports, and Alerts Build Client Trust

Financial advisors who use structured communication cadences-regular meetings, personalized reports, and timely alerts-retain 89% of clients. Learn how to build a system that builds trust, reduces attrition, and outperforms robo-advisors.
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Nov, 6 2025

Limited-Time Robo Promotions: Bonuses and Fine Print Explained

Robo-advisor bonuses look like free money, but they come with strict rules that trap new investors. Learn how to spot the real value - and avoid the hidden costs.
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Nov, 5 2025

Interchange Fees Explained: How Card Costs Affect Merchants

Interchange fees are the hidden costs merchants pay every time a customer uses a credit or debit card. Learn how these fees work, why they vary so much, and how small businesses can reduce them.
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Nov, 5 2025

NGO Partnerships with Fintechs: How Nonprofits Boost Outreach and Stay Compliant

NGOs are turning to fintech to speed up donations, stay compliant with financial regulations, and reach more donors. Learn how these partnerships work, what they cost, and what to watch out for.
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Nov, 3 2025

How to Estimate Bond Total Return: Yield, Price Change, and Income

Learn how to calculate bond total return by combining coupon income, price changes, and reinvestment earnings. Stop relying on yield to maturity-this is what actually determines your real return.
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Oct, 31 2025

Model Governance: How to Validate and Monitor Compliance Models to Avoid Regulatory Penalties

Learn how to validate and monitor compliance models to avoid regulatory penalties. Understand the six pillars of model governance, real-world examples, and how to build a system that works-without overpaying or overcomplicating it.